Y Combinator-backed Cardpool recently launched the ability to sell a gift card online without having to mail it in via snail mail. Cardpool launched this feature because the startup realized that many customers didn't want to wait for cards to arrive in the mail and were impulsive buyers. Now the startup is taking this one step further with the launch of Cardpool Mobile, a web app that allows customers who have an iPhone or Android phone purchase discounted gift cards that are instantly delivered to their phone so they can use them in store or online immediately. Customers can literally be waiting in line at the checkout counter, and can purchase gift cards at discounted rates for the value. Cardpool allows you to buy card at discounts (which vary depending on the store), users get more for their money. For example, for a $30 BestBuy card you will receive a 6 percent discount. 
China Chow Alecia Elliott Kat Von D Ana Paula Lemes Vanessa Simmons
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